SkyeConnect

The Isle of Skye Tourism Management Organisation

Projects

Skye

There are various projects which we have been involved in to improve tourism on Skye.

Projects

News

North Skye

News about the tourism industry on Skye and the development of our organisation.

News

Contact

Skye

Contact us by email, we are happy to offer more information about what we plan to do.

Contact

SkyeConnect – Who we are and what we do

Status

SkyeConnect is a company limited by guarantee, set up to operate as a destination management organisation with initial support from Highlands and Islands Enterprise.

Vision

Our vision is of a quality place where people live, work and visit year-round and enjoy a lifestyle rooted in the land, sea, culture, food and people.

Tha an lèirsinn againn de àite càileachd far am bi daoine a 'fuireach, ag obair agus a' tadhal fad na bliadhna agus a 'faighinn tlachd à dòigh-beatha a tha air a freumhachadh anns an fhearann, a' mhuir, a 'chultair, a' bhidhe agus daoine.

Roles

As the DMO for Skye, our roles are to:

  • Listen to the wider community and represent its interests at local, regional and national level
  • Facilitate effective collaboration between the people, businesses, public bodies and other organisations relevant to tourism, the environment and the wider economy
  • Share knowledge and information with our members and partners
  • Support local communities/development trusts to bring forward projects
  • Co-ordinate infrastructure investment in partnership with Highland Council/HIE
  • Promote Skye and the surrounding areas as a quality visitor destination
  • Lobby government at local and national levels on behalf of our members

Scope

The scope of the operational activity that will help us work toward our vision covers:

  • Communication and information sharing
  • Managing and developing the visitor experience
  • Developing and delivering a strategy for infrastructure
  • Building and managing partnerships and networks
Why
  • We believe that there is a need for the sustainable management of natural, historical and cultural assets as it is principally this that attracts visitors to the area
  • We believe that a sustainable tourism economy should provide inclusive growth that is responsive to the requirements of visitors and residents
  • We seek to develop and manage an equitable distribution of visitors to spread economic benefits and reduce environmental and social pressures
  • The tourism ecology is complex and interlinked, there is a need for coordination between a wide range of stakeholders that includes business, community groups/development trusts and public agencies. As the official DMO it is our role to facilitate collaboration between all interested parties
 

Membership benefits

Our membership benefits will be developed over time as the organisation grows and identifies opportunities to serve and support the development of tourism on Skye and in it’s neighbouring areas. Current membership benefits include:
  • Networking events at discounted rates
  • ‘Invitation Only’ events for Corporate Sponsors
  • Newsletters
  • Access to a library of images
  • Access to quality business information and networking opportunities
  • Benefit from a PR, Advocacy and Social Media presence and campaigns on behalf of industry on Skye
  • Access to marketing and corporate sponsorship opportunities
  • Members only area on website
  • Opportunity to participate in Journalist visits and contribute to blogger websites
  • Complimentary STA membership and access to member information at the Association of Scotland’s Self-Caterers
  • Representation on SkyeConnect stand at Visit Scotland Expo travel trade fair 

Supported by Highlands & Islands Enterprise, Visit Scotland, the Highland Council, Business Gateway, HITRANS and member of the Scottish Tourism Alliance and associate members of the Association of Scotland's Self-Caterers